Description
What’s covered
Facebook is essentially a tool for facilitating social interaction between people and businesses in your network. Giving your customers a useful way to communicate with you and introduce others to your company via Facebook helps to increase your reach and profile. The most effective way for a potential customer to learn about a company is through recommendation, especially if it comes from a friend.
Given that Facebook has over a billion users, it is very likely that some members of your target customer base already have a Facebook account. Knowing how to reach this audience and the type of messaging that’s appropriate in this environment are key to driving success on this social media platform.
Modules in this course
| Module Number | Module Name | Pass % Required |
|---|---|---|
| 1 | An Introduction to Facebook | 75 |
| 2 | Setting up a Facebook Brand Page | 75 |
| 3 | Administrating your Facebook Brand Page | 75 |
| 4 | Adding Content to your Brand Page | 75 |
| 5 | Custom Applications | 75 |
| 6 | Getting People to your Brand Page | 75 |
| 7 | Facebook Advertising | 75 |
| 8 | Getting Website Traffic from Facebook | 75 |
Want to know more?
Watch the introductory video below to learn more about this course.
Recommended system requirements
- Browser: Up to date web browser
- Video: Up to date video drivers
- Memory: 1Gb+ RAM
- Download Speed: Broadband (3Mb+)
